The ultimate beginner’s guide to lei in Hawaii

You can’t go anywhere in Hawaii without seeing someone wearing a lei.

The ultimate tiny guide to fishing in Hawaii

You know the fishing’s good when you’re completely surrounded by deep Pacific Ocean

Meet Hawaii’s most fabulous ukulele virtuoso

Taimane is a ridiculously talented ukulele virtuoso from Honolulu, Hawaii

How ancient Hawaiians mastered sustainable living

Learn how ancient Hawaiians were some of the world’s best sustainability experts.

How to embrace responsible travel in Hawaii

A mindful approach to visiting Hawaii will allow residents and visitors to enjoy the islands for generations to come.

The ultimate guide to kitesurfing on Maui

Maui and kitesurfing go together like hands up on a roller coaster

The 13 unwritten rules of surfing

Surfing is exhilarating, as long as you follow the rules.

7 compelling reasons to choose Hawaiian jewelry

Hawaii may be the world’s best place to grow your beach jewelry collection

10 Hawaiian words of wisdom to live by

Learn some poetic proverbs in the Hawaiian language, also known as ʻōlelo

Our love for Lahaina runs deep ❤️

In the face of tragedy, we choose love.